The 1995 Houston Livestock Show and Rodeo was the biggest, best and most memorable ever. This year’s Show was the largest, best attended and highest grossing
event in the organization’s history.
As sure as April showers bring May flowers, thousands of 4-H and FFA students across the state of Texas already are setting their sights on the 1996 Houston Livestock Show and Rodeo.
Do you recognize the face of contemporary American agriculture when you see it? Well, you might walk right by it if you are looking for plows, sows and farmers in bib overalls. “That stereotype needs to be discarded,” said Mike Nathanson, the Show’s Director of Educational Programs. “Today’s American agriculturist is responsible for feeding the world in a more efficient manner than he or she ever has before. That is possible now because of breakthroughs in technology.”
Although the Junior Market Steer Show grabs headlines with its record-breaking auction figures, the Junior Commercial Steer Feeding and Management Contest quietly underscores the educational aspect of the Houston Livestock Show.
Letters and comments should be sent to:
Marketing and Public Relations Division,
Houston Livestock Show and Rodeo™
P.O. Box 20070
Houston, Texas 77225-0070
